Online Marketing for Property Listings
As a real estate agency, online marketing has become crucial to your success; not only can you reach a wider audience of potential buyers and sellers but you can also benefit from cost effective marketing services that can work for you 24 hours a day. If you want to effectively market your property listings online, we have the perfect solution for you.
Many potential buyers will search online for available properties, making your online marketing efforts essential to your success. We work to provide your listings with a professional online presence, to allow you to attract potential buyers and show them what the property looks like – which is especially helpful if they cannot find the time to look at the property in person.
Here’s what you will receive:
- A selection of high quality images taken of the property’s interior and exterior
- A professional mini-site showcasing the property listing, including images, property details, location and agent details
- Domain registration and hosting for one year
Our fee is R1,500 and this includes everything above. As soon as you receive a new property listing, we immediately get to work. We will visit the property, at a time that is convenient for the owner and the property agent, to obtain high quality images of the property. These photos will be taken of the interior and exterior of the property, to make sure we have every piece of the property covered. Next, we will start working on your microsite; we will register the domain and upload all the images and relevant information. Once complete, we will provide you with a link – you can go ahead and market the property to potential buyers, giving them a direct URL where they can view the property, as well as its location, floor plan and features.
1. We Take High Resolution Photos
As soon as you have a new property listing available, we will make arrangements to visit the property to take a series of high quality images to be used for the microsite. These images will also be sent to you for use in other marketing materials and offline advertising efforts. We take photos of the interior and exterior views of the property, covering as many areas as possible to give potential buyers an accurate overview of the entire property. All images taken will become your property.
2. We Create a Professional Microsite
Next, we will create a professional microsite for your property listing, complete with images, location, floor plan (if available), as well as the agent’s contact information. We register a domain name on your behalf (for e.g. 1122MainStreet.co.za) and hosting is included for a year. Once the property is sold, you can choose to keep the website live as a promotional tool for your own business, or have the URL redirect to a website of your choice.
3. Focus on Marketing Your Properties
You may also market the microsite however you wish, as this will become your property too. This is a great way for you to have a reliable team take photos and create a microsite for your property – while you focus on other areas of your business, like networking with clients and marketing your services.
Online Marketing for Your Property
We provide an affordable, convenient and highly effective marketing solution for your available property listings. We know that first impressions are lasting ones, especially when it comes to high-end properties, which is why we make use of high quality images and professional copywriters to create your property showcase.
How many photos are included? As many as you need! We make sure that every aspect of the property is covered so that your potential buyers can get the best possible overview of the property. There is no limit to the amount of images we can take and we send them to you – allowing you to have high quality photos of each of your listings.
When will the microsite be ready? Please allow 2 to 3 days for us to complete the microsite. You may also request changes if needed, especially if you want to include additional features, make adjustments to the purchase price, and more.
What’s included in the fee? This is a once-off fee, with no additional payments necessary. We go out to the property, take high quality photos, create your microsite, register a domain and provide hosing for your site for a year. This means you don’t have to lift a finger – simply take the complete site and use it to effectively showcase your listing online.
* Currently this service is offered in Pretoria only, but we will expand to other parts of the country very soon!